Social Media SEMMYs
Honoring Great Social Media Content
Social Media – 2010 Winner
No Comments »
Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2010 SEMMY Award in the Social Media category is … drum-roll, please …
7 Reasons Your Social Media Marketing Failed (and how to fix it!)
Todd Malicoat, Stuntdubl | 1/12/09
Congratulations to our winner! Here’s a choice bit from the winning post:
Even the best social media promoters out there won’t be able to promote pure crap. Being one step better than crap is not remarkable either. Your content needs to be on another level to get referenced throughout the web these days. You’re not going to get buy with a $30 article from elance, and expect it to get 1,000 backlinks.
Runners-Up
The top two runners-up in public voting were:
- The Ultimate Beginner’s Guide to Marketing Your Business on Twitter
Michael Martine, Remarkablogger | 7/23/09 - Everything you ever wanted to know about creating a social media strategy (but were afraid to ask)
Mack Collier | 12/8/09
The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.
How the Voting Ended
Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!
Posts Judged by

Social Media – 2010 Finalists
No Comments »The judges listed below have made their choices, and the finalists in the Social Media category for the 2010 SEMMY Awards are:
The Finalists
- 7 Reasons Your Social Media Marketing Failed (and how to fix it!)
Todd Malicoat, Stuntdubl | 1/12/09 - The Ultimate Beginner’s Guide to Marketing Your Business on Twitter
Michael Martine, Remarkablogger | 7/23/09 - Your Company May Own Your Tweets, Pokes, and YouTube Videos
Jeremiah Owyang, Web Strategy | 10/28/09 - The 7 Harsh Realities of Social Media Marketing
Sonia Simone, Copyblogger | 11/13/09 - Everything you ever wanted to know about creating a social media strategy (but were afraid to ask)
Mack Collier | 12/8/09
Congratulations to each finalist! Please grab a finalist badge and let your readers know that public voting on the finalists has begun. (Feel free to encourage them to vote for you; winners historically have actively promoted the SEMMYS to their readers.)
Here’s How to Vote
Now it’s your turn to choose a winner! Please read each article above and decide which one you feel is the best. When you click below, you’ll be able to vote in this category only. To vote in other categories, please visit the pages listing those finalists. Voting is open now, and will close at end-of-day on January 29, 2010.
VOTE NOW IN THIS CATEGORY
(link will open in a new window)
Posts Judged by Adam Audette, Simon Heseltine, and Debra Mastaler

Social Media – All 2010 Nominees
No Comments »Congratulations to the following nominees in the Social Media category for the 2010 SEMMY Awards! Our judge(s) will narrow this group down to 5-6 finalists. Please grab a nominee badge and let your readers know that public voting on the finalists is just around the corner.
- How to Build a Social Media Cheat Sheet in Any Topic
Marshall Kirkpatrick, ReadWriteWeb | 1/10/09 - 7 Reasons Your Social Media Marketing Failed (and how to fix it!)
Todd Malicoat, Stuntdubl | 1/12/09 - 40 of the Best Twitter Brands and the People Behind Them
Jennifer Van Grove, Mashable | 1/21/09 - How Nonprofits Can Use Social Media: Creating Your Organization’s Social Media Strategy Map
Beth Kanter | 1/23/09 - What Results Can I Expect From My Social Media Campaign?
Greg Finn, Search Engine Land | 2/3/09 - Tracking Twitter Links: Twitter Analytics Tools & More
Linda Bustos, Get Elastic | 2/10/09 - How to Get Retweeted
Guy Kawasaki, OPEN Forum | 2/18/09 - 3 steps to Social Media success
Luke Regan, Latitude | 2/26/09 - Ask Jeremiah: The Comprehensive FAQ Guide to Twitter
Jeremiah Owyang, Web Strategy | 3/11/09 - Getting Links AND Content From Flickr
Lisa Barone, Search Engine Land | 3/20/09 - An Illustrated Guide To Using Twitter
Ritu B. Pant, Applicant | 4/8/09 - Social Media and SEO: 5 Essential Steps to Success
Lee Odden, Mashable | 4/15/09 - 25 Must Read Social Media Marketing Tips
Lee Odden, Online Marketing Blog | 4/27/09 - Where To Find Social Media Power Users
Greg Finn, Search Engine Land | 4/28/09 - Is Social Media Marketing Illegal?
Rand Fishkin, SEOmoz | 5/6/09 - Twitter: The Killer Small Business App?
Lisa Barone, Small Business Trends | 5/19/09 - The 6 Spheres of Social Media Marketing
Brian Carter, Search Engine People | 6/25/09 - The Ultimate Beginner’s Guide to Marketing Your Business on Twitter
Michael Martine, Remarkablogger | 7/23/09 - 9 Rules of Facebook Promotion Every Small Business Should Know
Nick O’Neill, All Facebook | 7/23/09 - The Hardest Things to Teach Your Clients About Social Media Marketing
Rebecca Kelley, 10e20 | 7/23/09 - 34 Ways to Use YouTube for Business
Meryl Evans, Web Worker Daily | 7/28/09 - 16 Rules For Social Media Optimization Revisited
Adam Singer, Online Marketing Blog | 8/4/09 - The Five Biggest Mistakes in Measuring Social Media
Gary Stein, ClickZ | 8/18/09 - 10 Reasons Why Social Is Your Future SEO Strategy
Adam Singer, The Future Buzz | 8/19/09 - Are we too worried with finding the ROI of social media?
Mack Collier, The Viral Garden | 8/27/09 - 10 Ways to Be a Great Social Media User
Vince Blackham, Search Engine Journal | 9/1/09 - Social Media Basics For Freelancers
Laura Spencer, FreelanceFolder | 9/16/09 - 8 Tips For Getting Your Fan Page Found In Facebook Search
Greg Finn, Search Engine Land | 10/13/09 - How to build a Facebook community
John Haydon, Socialbrite | 10/14/09 - The Super Simple Guide to Setting Up Your First Company Facebook Page Without Blowing a Gasket – Part One
Jennifer Laycock, Search Engine Guide | 10/21/09 - Cloud Jacking: 7 Steps to Dominate Your Niche
Glen Allsopp, ViperChill | 10/26/09 - The Super Simple Guide to Setting Up Your First Company Facebook Page Without Blowing a Gasket – Part Two
Jennifer Laycock, Search Engine Guide | 10/26/09 - Your Company May Own Your Tweets, Pokes, and YouTube Videos
Jeremiah Owyang, Web Strategy | 10/28/09 - The 7 Harsh Realities of Social Media Marketing
Sonia Simone, Copyblogger | 11/13/09 - How to Promote Your Business on Flickr
Rohit Bhargava, OPEN Forum | 11/25/09 - 7 Simple Truths of Social Media Marketing
John Jantsch, Duct Tape Marketing | 11/30/09 - Social Media Marketing Snake Oil
Jordan Kasteler, Search Engine Journal | 12/7/09 - Everything you ever wanted to know about creating a social media strategy (but were afraid to ask)
Mack Collier | 12/8/09 - The Social Media Marketing List: 45 things you should be doing but probably aren’t
Ian Lurie, Conversation Marketing | 12/9/09
Posts Judged by Adam Audette, Simon Heseltine, and Debra Mastaler

Social Media – 2009 Winner
No Comments »
Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2009 SEMMY Award in the Social Media category is … drum-roll, please …
How To Create Compelling Social Media Profiles
Brent Csutoras, Search Engine Land | 1/29/08
Congratulations to our winner! Here’s a choice bit from the winning post:
There are two ways you can present yourself through your profile. You can either be yourself or take on a persona. When you choose to be yourself, you limit the freedom and anonymity you can have within any given social community. You have to watch what you say and what you submit, as it will have a bearing on your intentions and reputation. Additionally, you open the door for people to research you and possibly link you to any content or product you might be trying to promote.
Runners-Up
The top two runners-up in public voting were:
- Link Attraction Factors: Getting Dugg and Going Viral
Dan Zarrella, ReadWriteWeb | 2/20/08 - Introducing The Conversation Prism
Brian Solis | 8/5/08
The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.
How the Voting Ended
Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!
Posts Judged by Lisa Barone, Michael Jensen, and Todd Malicoat

Social Media – 2009 Finalists
No Comments »The judges have made their choices, and the finalists in the Social Media category for the 2009 SEMMY Awards are:
The Finalists
- How To Create Compelling Social Media Profiles
Brent Csutoras, Search Engine Land | 1/29/08 - Link Attraction Factors: Getting Dugg and Going Viral
Dan Zarrella, ReadWriteWeb | 2/20/08 - How a Good Title and Description Can Make or Break Your Social Media Submission
Rebecca Kelley, SEOmoz | 4/9/08 - Top 10 Ways to Get Attention on Flickr
Thomas Hawk (on Flickr) | 7/28/08 - Introducing The Conversation Prism
Brian Solis | 8/5/08
Congratulations to each finalist! Please grab a finalist badge and let your readers know that public voting on the finalists has begun. (Feel free to encourage them to vote for you.)
Here’s How to Vote
Now it’s your turn to choose a winner! Please read each article above and decide which one you feel is the best. When you click below, you’ll be able to vote in this category only. To vote in other categories, please visit the pages listing those finalists. Voting is open now, and will close at end-of-day on February 2, 2008.
VOTE NOW IN THIS CATEGORY
(link will open in a new window)
Posts Judged by Lisa Barone, Michael Jensen, and Todd Malicoat

Social Media – All 2009 Nominees
3 Comments »Congratulations to the following nominees in the Social Media category for the 2009 SEMMY Awards! Our judge(s) will narrow this group down to 5-6 finalists. Please grab a nominee badge and let your readers know that public voting on the finalists is just around the corner.
- Tips for Finding and Securing the ‘Right’ Friends on Digg
Jennifer Osborne, Search Engine People | 1/9/08 - Social Media Marketing: How to Win Friends and Influence People
Michelle Montoya, Pole Position Marketing | 1/11/08 - 17 Ways You Can Use Twitter: A Guide for Beginners, Marketers and Business Owners
Maki, DoshDosh | 1/16/08 - A Sample Social Media Toolkit
Chris Brogan | 1/22/08 - 9 Benefits of Twitter for Bloggers
Darren Rowse, Problogger | 1/23/08 - Social Media – Are we all just a bunch of Sheep?
Jennifer Osborne, Search Engine People | 1/23/08 - How To Create Compelling Social Media Profiles
Brent Csutoras, Search Engine Land | 1/29/08 - How to Commit Social Media Suicide
Chris Woodley, Social Media Trader | 2/6/08 - Social Media – 6 New Friend Acquisition Strategies
Jeff Quipp, Search Engine People | 2/11/08 - 10 Simple Tips to StumbleUpon Success (That I Wish Someone Had Told Me About)
Ciaran McKeever, Chance Favors | 2/13/08 - Social Media Content Creation Process
Geoff Livingston, Now Is Gone | 2/19/08 - Link Attraction Factors: Getting Dugg and Going Viral
Dan Zarrella, ReadWriteWeb | 2/20/08 - Using Social Media to Build Authority
Jeff Quipp, Search Engine People | 3/5/08 - The Value of Social Media Marketing Part II
David Harry, Huomah.com | 3/17/08 - Finding Where Your Customers Are Talking About You Online
Vanessa Fox, Nine By Blue | 3/17/08 - Social Media Starter Moves for Freelancers
Chris Brogan | 3/26/08 - Social Media Networking and ROI: How to Maximize Value and Minimize Cost
Maki, DoshDosh | 4/4/08 - The 5 Levels of Social Media Relationships
Reem Abeidoh, Social Impressions | 4/4/08 - Twitter: Why It’s So Great And How To Effectively Use It
Tibi Puiu, Lost Art of Blogging | 4/7/08 - How a Good Title and Description Can Make or Break Your Social Media Submission
Rebecca Kelley, SEOmoz | 4/9/08 - Building a Popular Social Media Profile: Seven Essential Characteristics
Maki, DoshDosh | 4/15/08 - Why your social media marketing attempts fail
Jennifer Slegg | 4/15/08 - The Next Generation of Social Media Experts
Jason Falls, Social Media Explorer | 4/16/08 - Direct Marketing vs Social Media Marketing
Lee Odden, Online Marketing Blog | 4/17/08 - Tools For Engaging In Social Media
Brent Csutoras, Search Engine Land | 4/23/08 - Twitter: 8 Reasons Why It’s The Blogger’s New Sidekick
James Mowery, Performancing | 4/25/08 - Link Building, Search, and Influence: Not So Silly After All
Scott Clark | 4/26/08 - How To Make A Small Fortune With Twitter
Brian Provost, Scoreboard Media | 4/27/08 - 4 Pillars of Social Media Algorithms … Trust x4
Jeff Quipp, Search Engine People | 4/30/08 - Can Social Bookmarking Improve Web Search?
Paul Heymann, Alt Search Engines | 5/1/08 - 25 of Digg’s Most Trusted Sites
Jeff Quipp, Search Engine People | 5/7/08 - 10 Steps For Digg Success When You’re The Villain
Cameron Olthuis, Search Engine Land | 5/13/08 - Building Your Online Brand With Social Media Tools
Chris Garrett | 5/14/08 - We Travel in Tribes
Michael Lopp, Rands In Repose | 5/15/08 - Marketers: Beware Of Blogging Simply For SEO
Max Kalehoff, MediaPost | 5/16/08 - Power-Tweeting: 101 Everyday Uses for Twitter
Todd Mintz, Inside CRM | 5/20/08 - Developing Tactical Knowledge on Social Media Websites: A Three-Part Strategy for DIY Marketers
Maki, DoshDosh | 5/30/08 - The Five Essential Elements of Effective Social Media Marketing
Brian Clark, Copyblogger | 6/5/08 - Definitive Guide to Fark and Getting Mass Traffic
Glen Allsopp, ViperChill | 6/16/08 - Twitter: Ultimate Time Waster or Great Tool?
Chris Winfield, 10e20 | 6/18/08 - The James Bond Guide To Twitter and Real Estate Marketing
Mark Eckenrode, HomeStomper | 6/18/08 - A Small Blogger’s Guide to Social Media Marketing
Steve Snell, Traffikd | 6/24/08 - How to Play the Odds Game and Win With Digg
Skellie | 6/27/08 - Reddit, Stumbleupon, Del.icio.us and Hacker News Algorithms Exposed!
Danny Dover, SEOmoz | 7/2/08 - What Traits Define a Social Media Marketer?
Tamar Weinberg, Techipedia | 7/8/08 - 50 Ways Marketers Can use Social Media to Improve Their Marketing
Chris Brogan | 7/14/08 - The Ultimate Guide To Decoding Digg Speak
Greg Finn, 10e20 | 7/17/08 - Top 10 Ways to Get Attention on Flickr
Thomas Hawk (on Flickr) | 7/28/08 - Introducing The Conversation Prism
Brian Solis | 8/5/08 - Twitter Case Study of a Commercial “Non Big Brand”
Rae Hoffman | 8/6/08 - You Might Be A Digg Spammer If…
Greg Finn, 10e20 | 8/22/08 - My SES San Jose Presentation: Twitter for Marketers
Andy Beal, Marketing Pilgrim | 8/22/08 - What Is The ROI For Social Media?
Jason Falls, Social Media Explorer | 10/28/08 - Customer Service and Reputation Management the Twitter Way: A Case Study
Rebecca Kelley, SEOmoz | 11/6/08 - The Practical Guide To Managing Social Media Overload
Jason Falls, Social Media Explorer | 11/21/08 - How to Use Twitter as a Twool
Guy Kawasaki | 12/2/08 - The Ultimate Social Media Etiquette Handbook
Tamar Weinberg, Techipedia | 12/10/08 - The US Air Force: Armed with social media
David Meerman Scott, Web Ink Now | 12/15/08 - How I became a Digg Power User with a 75% popular ratio
ASZX.net | 12/24/08 - Building an Effective Business Profile on Twitter
Michael Gray, TwiTip | 12/31/08
Posts Judged by Lisa Barone, Michael Jensen, and Todd Malicoat

Social Media – 2008 Winner
3 Comments »
Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the Social Media category is … drum-roll, please …
The Social Media Manual: Read Before You Play
Muhammad Saleem, Search Engine Land | 11/20/07
Congratulations to our winner! Here’s a choice bit from the winning post:
Too many people look at the popularity of a Digg or a StumbleUpon and they think that they absolutely have to sign up for them to succeed. But if you plan on using a site strictly to promote your site or content or that of your clients, don’t sign up, because the social web is certainly not for you. You might be able to call in enough favors or spam enough people to get a few stories popular at first, but you’re going to lose in the long-run.
Runners-Up
The top two runners-up in public voting were:
- Social Media’s Direct Influence on Search Engine Ranking
Loren Baker, Search Engine Journal | 8/31/07 - The Future of Communications – A Manifesto for Integrating Social Media into Marketing
Brian Solis, PR 2.0 | 6/11/07
The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.
How the Voting Ended
Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!
Posts Judged by Simon Heseltine, Lee Odden, and Jeff Quipp

Social Media – 2008 Finalists
No Comments »The judges have made their choices, and the finalists in the Social Media category for the 2008 SEMMY Awards are:
The Finalists
- Strategies for organizing your Corporate Social Media Program (Starting internally first)
Jeremiah Owyang, Web Strategy by Jeremiah | 4/23/07 - The Future of Communications – A Manifesto for Integrating Social Media into Marketing
Brian Solis, PR 2.0 | 6/11/07 - Social Media’s Direct Influence on Search Engine Ranking
Loren Baker, Search Engine Journal | 8/31/07 - The Social Media Manual: Read Before You Play
Muhammad Saleem, Search Engine Land | 11/20/07 - It’s The (Other) Algorithm, Stupid! Understanding DiggRank
Muhammad Saleem, Search Engine Land | 11/28/07
Congratulations to each finalist! Please grab a finalist badge and let your readers know that public voting on the finalists has begun.
Here’s How to Vote
Now it’s your turn to choose a winner! Please read each article above and decide which one you feel is the best. When you click below, you’ll be able to vote in this category only. To vote in other categories, please visit the pages listing those finalists. Voting is open now, and will close at end-of-day on January 30, 2008.
VOTE NOW IN THIS CATEGORY (link will open in a new window)
Posts Judged by Simon Heseltine, Lee Odden, and Jeff Quipp

Social Media – All 2008 Nominees
2 Comments »The following are the nominees in the Social Media category for the 2008 SEMMY Awards. Our judge(s) will narrow this group down to 5-6 finalists. Congratulations to all nominees! Please grab a nominee badge and let your readers know that public voting on the finalists is coming soon.
- Why Online Video is good for your Corporate Executives and How to Deploy
Jeremiah Owyang, Web Strategy by Jeremiah | 1/20/07 - Social Media – Under the Microscope
Matt Bailey, SiteLogic | 1/24/07 - How to Use StumbleUpon for Your Business: The Definitive Guide
Tamar Weinberg, 10e20 | 2/23/07 - Social Media Sites: A Handy Reference Guide
Li Evans, Search Marketing Gurus | 3/4/07 - Rules for Adding/Editing Content and Links at Wikipedia
Rand Fishkin, SEOmoz | 3/28/07 - 10 Secrets to Marketing with Social News Sites – Digg, Reddit, StumbleUpon and more
Mike Volpe, HubSpot | 4/17/07 - Strategies for organizing your Corporate Social Media Program (Starting internally first)
Jeremiah Owyang, Web Strategy by Jeremiah | 4/23/07 - YouTube Video Marketing: Ten Ways You Can Use YouTube To Promote Your Online Content
Robin Good | 5/3/07 - Social Traffic: Useless Gossip or Powerful Word of Mouth
Matt Bailey, SiteLogic | 5/7/07 - The Future of Communications – A Manifesto for Integrating Social Media into Marketing
Brian Solis, PR 2.0 | 6/11/07 - Why Facebook Is Not A Viable Marketing Platform
Muhammad Saleem, Pronet Advertising | 7/3/07 - Inside Facebook, NFO (News Feed Optimization) is the new SEO
Justin Smith, Inside Facebook | 7/16/07 - Your Stories Never Go Popular Because Your Personal Marketing Plan Sucks
Michael Gray, Graywolf | 7/26/07 - Web Strategy: What the Web Strategist should know about Facebook
Jeremiah Owyang, Web Strategy by Jeremiah | 8/11/07 - Run a StumbleUpon Advertising Campaign For Your Blog
Darren Rowse, ProBlogger | 8/17/07 - Social Media’s Direct Influence on Search Engine Ranking
Loren Baker, Search Engine Journal | 8/31/07 - Writing for StumbleUpon: High Impact Content “Above the Scroll” in Four Easy Steps
Muhammad Saleem, Copyblogger | 9/13/07 - Hide and Speak: Recovering from a Social Media Disaster
Jennifer Laycock, Search Engine Guide | 9/20/07 - How to Encourage Clients to Engage In Social Media
Lisa Barone, Bruce Clay Blog | 9/21/07 - 11 Guidelines to Social Media Success
Eric Enge, Search Engine Watch Blog | 10/18/07 - Facebook Flyers Pro Taking Off
Jon Mendez, Optimize & Prophesize | 10/22/07 - Facebook Expands Targeting Opportunities for Advertisers
Sugarrae | 10/26/07 - Starting Small with Social Media: Georgia Aquarium Flickr Photogroup
Josh Hallett, hyku | 11/9/07 - Where Do Forums Fit on a Social Network Driven Internet?
Kim Krause-Berg, Cre8pc | 11/13/07 - 7 Ideas For Social Media And Business
Patrick Schaber, Lonely Marketer | 11/15/07 - How Do You Value Social Media?
Jennifer Laycock, Search Engine Guide | 11/19/07 - The Social Media Manual: Read Before You Play
Muhammad Saleem, Search Engine Land | 11/20/07 - It’s The (Other) Algorithm, Stupid! Understanding DiggRank
Muhammad Saleem, Search Engine Land | 11/28/07 - 50 Top Niche Social Media Sites, and Their Power Accounts
Tanya Ferrell, Kolbrener | 12/4/07 - Using Social Profile Pages To Your Advantage
Donna Fontenot, SEO Scoop | 12/5/07 - How to Add Content to Wikipedia the ‘White Hat’ Way?
Carsten Cumbrowski, Search Engine Journal | 12/6/07 - The Facebook Viral Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook
Justin Smith, Inside Facebook | 12/9/07 - A Visual Tour Through the Basics of Social Media Marketing
Rand Fishkin, SEOmoz | 12/10/07 - Hide and Speak: Letting the Spiders Back in to Bento Yum
Jennifer Laycock, Search Engine Guide | 12/11/07 - What Social Media Isn’t – 10 Misconceptions
Li Evans, Search Marketing Gurus | 12/13/07 - Social Media for Your Career
Chris Brogan | 12/19/07 - Top 3 Problems of Social Media
Bryan Eisenberg, Grokdotcom | 12/28/07
Posts Judged by Simon Heseltine, Lee Odden, and Jeff Quipp

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