Link Building – 2010 Winner
Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2010 SEMMY Award in the Link Building category is … drum-roll, please …
10 Goals For Link Building Campaigns: Moving Beyond “Get More Links”
Garrett French, Search Engine Land | 5/27/09
Congratulations to our winner! Here’s a choice bit from the winning post:
The core measurements we use for analyzing link prospects are Relevance, Value and Potentiality (RVP). Relevance (R) is the measurement of a page’s relevance to your keywords, Value (V) is an approximation of the amount of link juice a page is capable of directing to yours and Potential (P) is the likelihood that a particular link prospect will actually “convert” into a link to your site.
Runners-Up
The top two runners-up in public voting were:
- Link Building from A to Z
Wiep Knol, SEOmoz | 5/7/09 - Link Building Evaluation Guide
Dave Snyder, Search Engine Journal | 8/5/09
The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.
How the Voting Ended
Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!
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