
Viral Marketing SEMMYs
Honoring Great Viral Marketing Content
Viral Marketing - 2008 Winner
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Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the Viral Marketing category is … drum-roll, please …
Top 6 Ideas for Incredible Viral Content
Tamar Weinberg, Techipedia | 10/29/07
Congratulations to our winner! Here’s a choice bit from the winning post:
Viral content is what people bookmark. Viral content is what people talk about. Viral content can spark memes. Viral content is the foundation for linkbait. Indeed, viral content is a wonderful concept and especially important when you’re looking for traffic or attention. But if you’ve never traversed along the road to viral content, where can you get started? What is makes good viral content?
Runners-Up
The top two runners-up in public voting were:
- Viral Marketing is NOT the Same as Word of Mouth
Jennifer Laycock, Search Engine Guide | 10/19/07 - Publicize Your Publicity to Create Successful Viral Marketing Campaigns
Aaron Wall, SEO Book | 11/28/07
The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.
How the Voting Ended
Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!
Posts Judged by Loren Baker and Lee Odden

Viral Marketing - 2008 Finalists
No Comments »The judges have made their choices, and the finalists in the Viral Marketing category for the 2008 SEMMY Awards are:
The Finalists
- Viral Marketing is NOT the Same as Word of Mouth
Jennifer Laycock, Search Engine Guide | 10/19/07 - Top 6 Ideas for Incredible Viral Content
Tamar Weinberg, Techipedia | 10/29/07 - Publicize Your Publicity to Create Successful Viral Marketing Campaigns
Aaron Wall, SEO Book | 11/28/07
Congratulations to each finalist! Please grab a finalist badge and let your readers know that public voting on the finalists has begun.
Here’s How to Vote
Now it’s your turn to choose a winner! Please read each article above and decide which one you feel is the best. When you click below, you’ll be able to vote in this category only. To vote in other categories, please visit the pages listing those finalists. Voting is open now, and will close at end-of-day on January 30, 2008.
VOTE NOW IN THIS CATEGORY (link will open in a new window)
Posts Judged by Loren Baker and Lee Odden

Viral Marketing - All 2008 Nominees
No Comments »The following are the nominees in the Viral Marketing category for the 2008 SEMMY Awards. Our judge(s) will narrow this group down to 3 finalists. Congratulations to all nominees! Please grab a nominee badge and let your readers know that public voting on the finalists is just around the corner.
- How to AMAZE Your Clients with a KILLER Viral Campaign
Sverre Sjothun, SEO Bomb | 1/22/07 - Is Viral for Everyone?
Jennifer Laycock, Search Engine Guide | 3/19/07 - 5 Reasons To Put Viral Content On Mini-Sites
Cameron Olthuis, Search Engine Land | 5/1/07 - Viral Marketing is NOT the Same as Word of Mouth
Jennifer Laycock, Search Engine Guide | 10/19/07 - Top 6 Ideas for Incredible Viral Content
Tamar Weinberg, Techipedia | 10/29/07 - Publicize Your Publicity to Create Successful Viral Marketing Campaigns
Aaron Wall, SEO Book | 11/28/07 - Optimizing Viral Marketing
Jonathan Mendez, Optimize & Prophesize | 12/6/07
Posts Judged by Loren Baker and Lee Odden

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Latest Reactions
- dave @ zoekmachine blog noted “Winning a contest like this with almost 45%..you must provide very valuable content that. Of course Rand and his team ...”
on SEO - 2008 Winner - Yellow Pages Guy noted “I'm surprised Greg Sterling didn't factor into this (and no I'm not him); he has written a lot of interesting ...”
on Local Search - 2008 Winner - Chris B noted “Awww, what a great opportunity for some rude wine tasting puns - have you got a semmillon (pronounced - Semi-on)? ...”
on SEO - 2008 Winner - Sourav noted “Great work Avinash....I have been reading your blog for a while....and I must admit...you are really doing great....”
on Analytics - 2008 Winner


