7 Reasons Your Social Media Marketing Failed (and how to fix it!)
Todd Malicoat, Stuntdubl | 1/12/09

Congratulations to our winner! Here’s a choice bit from the winning post:

Even the best social media promoters out there won’t be able to promote pure crap. Being one step better than crap is not remarkable either. Your content needs to be on another level to get referenced throughout the web these days. You’re not going to get buy with a $30 article from elance, and expect it to get 1,000 backlinks.

Runners-Up

The top two runners-up in public voting were:

1. The Ultimate Beginner’s Guide to Marketing Your Business on Twitter
   Michael Martine, Remarkablogger | 7/23/09
2. Everything you ever wanted to know about creating a social media strategy (but were afraid to ask)
   Mack Collier | 12/8/09

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

This is a post from SEMMYS.org.

Social Media – 2010 Winner

The Finalists

• 7 Reasons Your Social Media Marketing Failed (and how to fix it!)
  Todd Malicoat, Stuntdubl | 1/12/09
• The Ultimate Beginner’s Guide to Marketing Your Business on Twitter
  Michael Martine, Remarkablogger | 7/23/09
• Your Company May Own Your Tweets, Pokes, and YouTube Videos
  Jeremiah Owyang, Web Strategy | 10/28/09
• The 7 Harsh Realities of Social Media Marketing
  Sonia Simone, Copyblogger | 11/13/09
• Everything you ever wanted to know about creating a social media strategy (but were afraid to ask)
  Mack Collier | 12/8/09

Congratulations to each finalist! Please grab a finalist badge and let your readers know that public voting on the finalists has begun. (Feel free to encourage them to vote for you; winners historically have actively promoted the SEMMYS to their readers.)

Here’s How to Vote

Now it’s your turn to choose a winner! Please read each article above and decide which one you feel is the best. When you click below, you’ll be able to vote in this category only. To vote in other categories, please visit the pages listing those finalists. Voting is open now, and will close at end-of-day on January 29, 2010.

VOTE NOW IN THIS CATEGORY

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This is a post from SEMMYS.org.

Social Media – 2010 Finalists

• How to Build a Social Media Cheat Sheet in Any Topic
  Marshall Kirkpatrick, ReadWriteWeb | 1/10/09
• 7 Reasons Your Social Media Marketing Failed (and how to fix it!)
  Todd Malicoat, Stuntdubl | 1/12/09
• 40 of the Best Twitter Brands and the People Behind Them
  Jennifer Van Grove, Mashable | 1/21/09
• How Nonprofits Can Use Social Media: Creating Your Organization’s Social Media Strategy Map
  Beth Kanter | 1/23/09
• What Results Can I Expect From My Social Media Campaign?
  Greg Finn, Search Engine Land | 2/3/09
• Tracking Twitter Links: Twitter Analytics Tools & More
  Linda Bustos, Get Elastic | 2/10/09
• How to Get Retweeted
  Guy Kawasaki, OPEN Forum | 2/18/09
• 3 steps to Social Media success
  Luke Regan, Latitude | 2/26/09
• Ask Jeremiah: The Comprehensive FAQ Guide to Twitter
  Jeremiah Owyang, Web Strategy | 3/11/09
• Getting Links AND Content From Flickr
  Lisa Barone, Search Engine Land | 3/20/09
• An Illustrated Guide To Using Twitter
  Ritu B. Pant, Applicant | 4/8/09
• Social Media and SEO: 5 Essential Steps to Success
  Lee Odden, Mashable | 4/15/09
• 25 Must Read Social Media Marketing Tips
  Lee Odden, Online Marketing Blog | 4/27/09
• Where To Find Social Media Power Users
  Greg Finn, Search Engine Land | 4/28/09
• Is Social Media Marketing Illegal?
  Rand Fishkin, SEOmoz | 5/6/09
• Twitter: The Killer Small Business App?
  Lisa Barone, Small Business Trends | 5/19/09
• The 6 Spheres of Social Media Marketing
  Brian Carter, Search Engine People | 6/25/09
• The Ultimate Beginner’s Guide to Marketing Your Business on Twitter
  Michael Martine, Remarkablogger | 7/23/09
• 9 Rules of Facebook Promotion Every Small Business Should Know
  Nick O’Neill, All Facebook | 7/23/09
• The Hardest Things to Teach Your Clients About Social Media Marketing
  Rebecca Kelley, 10e20 | 7/23/09
• 34 Ways to Use YouTube for Business
  Meryl Evans, Web Worker Daily | 7/28/09
• 16 Rules For Social Media Optimization Revisited
  Adam Singer, Online Marketing Blog | 8/4/09
• The Five Biggest Mistakes in Measuring Social Media
  Gary Stein, ClickZ | 8/18/09
• 10 Reasons Why Social Is Your Future SEO Strategy
  Adam Singer, The Future Buzz | 8/19/09
• Are we too worried with finding the ROI of social media?
  Mack Collier, The Viral Garden | 8/27/09
• 10 Ways to Be a Great Social Media User
  Vince Blackham, Search Engine Journal | 9/1/09
• Social Media Basics For Freelancers
  Laura Spencer, FreelanceFolder | 9/16/09
• 8 Tips For Getting Your Fan Page Found In Facebook Search
  Greg Finn, Search Engine Land | 10/13/09
• How to build a Facebook community
  John Haydon, Socialbrite | 10/14/09
• The Super Simple Guide to Setting Up Your First Company Facebook Page Without Blowing a Gasket – Part One
  Jennifer Laycock, Search Engine Guide | 10/21/09
• Cloud Jacking: 7 Steps to Dominate Your Niche
  Glen Allsopp, ViperChill | 10/26/09
• The Super Simple Guide to Setting Up Your First Company Facebook Page Without Blowing a Gasket – Part Two
  Jennifer Laycock, Search Engine Guide | 10/26/09
• Your Company May Own Your Tweets, Pokes, and YouTube Videos
  Jeremiah Owyang, Web Strategy | 10/28/09
• The 7 Harsh Realities of Social Media Marketing
  Sonia Simone, Copyblogger | 11/13/09
• How to Promote Your Business on Flickr
  Rohit Bhargava, OPEN Forum | 11/25/09
• 7 Simple Truths of Social Media Marketing
  John Jantsch, Duct Tape Marketing | 11/30/09
• Social Media Marketing Snake Oil
  Jordan Kasteler, Search Engine Journal | 12/7/09
• Everything you ever wanted to know about creating a social media strategy (but were afraid to ask)
  Mack Collier | 12/8/09
• The Social Media Marketing List: 45 things you should be doing but probably aren’t
  Ian Lurie, Conversation Marketing | 12/9/09

This is a post from SEMMYS.org.

Social Media – All 2010 Nominees

How To Create Compelling Social Media Profiles
Brent Csutoras, Search Engine Land | 1/29/08

Congratulations to our winner! Here’s a choice bit from the winning post:

There are two ways you can present yourself through your profile. You can either be yourself or take on a persona. When you choose to be yourself, you limit the freedom and anonymity you can have within any given social community. You have to watch what you say and what you submit, as it will have a bearing on your intentions and reputation. Additionally, you open the door for people to research you and possibly link you to any content or product you might be trying to promote.

Runners-Up

The top two runners-up in public voting were:

1. Link Attraction Factors: Getting Dugg and Going Viral
   Dan Zarrella, ReadWriteWeb | 2/20/08
2. Introducing The Conversation Prism
   Brian Solis | 8/5/08

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

This is a post from SEMMYS.org.

Social Media – 2009 Winner

The Finalists

• How To Create Compelling Social Media Profiles
  Brent Csutoras, Search Engine Land | 1/29/08
• Link Attraction Factors: Getting Dugg and Going Viral
  Dan Zarrella, ReadWriteWeb | 2/20/08
• How a Good Title and Description Can Make or Break Your Social Media Submission
  Rebecca Kelley, SEOmoz | 4/9/08
• Top 10 Ways to Get Attention on Flickr
  Thomas Hawk (on Flickr) | 7/28/08
• Introducing The Conversation Prism
  Brian Solis | 8/5/08

Congratulations to each finalist! Please grab a finalist badge and let your readers know that public voting on the finalists has begun. (Feel free to encourage them to vote for you.)

Here’s How to Vote

Now it’s your turn to choose a winner! Please read each article above and decide which one you feel is the best. When you click below, you’ll be able to vote in this category only. To vote in other categories, please visit the pages listing those finalists. Voting is open now, and will close at end-of-day on February 2, 2008.

VOTE NOW IN THIS CATEGORY

(link will open in a new window)

This is a post from SEMMYS.org.

Social Media – 2009 Finalists

• Tips for Finding and Securing the ‘Right’ Friends on Digg
  Jennifer Osborne, Search Engine People | 1/9/08
• Social Media Marketing: How to Win Friends and Influence People
  Michelle Montoya, Pole Position Marketing | 1/11/08
• 17 Ways You Can Use Twitter: A Guide for Beginners, Marketers and Business Owners
  Maki, DoshDosh | 1/16/08
• A Sample Social Media Toolkit
  Chris Brogan | 1/22/08
• 9 Benefits of Twitter for Bloggers
  Darren Rowse, Problogger | 1/23/08
• Social Media – Are we all just a bunch of Sheep?
  Jennifer Osborne, Search Engine People | 1/23/08
• How To Create Compelling Social Media Profiles
  Brent Csutoras, Search Engine Land | 1/29/08
• How to Commit Social Media Suicide
  Chris Woodley, Social Media Trader | 2/6/08
• Social Media – 6 New Friend Acquisition Strategies
  Jeff Quipp, Search Engine People | 2/11/08
• 10 Simple Tips to StumbleUpon Success (That I Wish Someone Had Told Me About)
  Ciaran McKeever, Chance Favors | 2/13/08
• Social Media Content Creation Process
  Geoff Livingston, Now Is Gone | 2/19/08
• Link Attraction Factors: Getting Dugg and Going Viral
  Dan Zarrella, ReadWriteWeb | 2/20/08
• Using Social Media to Build Authority
  Jeff Quipp, Search Engine People | 3/5/08
• The Value of Social Media Marketing Part II
  David Harry, Huomah.com | 3/17/08
• Finding Where Your Customers Are Talking About You Online
  Vanessa Fox, Nine By Blue | 3/17/08
• Social Media Starter Moves for Freelancers
  Chris Brogan | 3/26/08
• Social Media Networking and ROI: How to Maximize Value and Minimize Cost
  Maki, DoshDosh | 4/4/08
• The 5 Levels of Social Media Relationships
  Reem Abeidoh, Social Impressions | 4/4/08
• Twitter: Why It’s So Great And How To Effectively Use It
  Tibi Puiu, Lost Art of Blogging | 4/7/08
• How a Good Title and Description Can Make or Break Your Social Media Submission
  Rebecca Kelley, SEOmoz | 4/9/08
• Building a Popular Social Media Profile: Seven Essential Characteristics
  Maki, DoshDosh | 4/15/08
• Why your social media marketing attempts fail
  Jennifer Slegg | 4/15/08
• The Next Generation of Social Media Experts
  Jason Falls, Social Media Explorer | 4/16/08
• Direct Marketing vs Social Media Marketing
  Lee Odden, Online Marketing Blog | 4/17/08
• Tools For Engaging In Social Media
  Brent Csutoras, Search Engine Land | 4/23/08
• Twitter: 8 Reasons Why It’s The Blogger’s New Sidekick
  James Mowery, Performancing | 4/25/08
• Link Building, Search, and Influence: Not So Silly After All
  Scott Clark | 4/26/08
• How To Make A Small Fortune With Twitter
  Brian Provost, Scoreboard Media | 4/27/08
• 4 Pillars of Social Media Algorithms … Trust x4
  Jeff Quipp, Search Engine People | 4/30/08
• Can Social Bookmarking Improve Web Search?
  Paul Heymann, Alt Search Engines | 5/1/08
• 25 of Digg’s Most Trusted Sites
  Jeff Quipp, Search Engine People | 5/7/08
• 10 Steps For Digg Success When You’re The Villain
  Cameron Olthuis, Search Engine Land | 5/13/08
• Building Your Online Brand With Social Media Tools
  Chris Garrett | 5/14/08
• We Travel in Tribes
  Michael Lopp, Rands In Repose | 5/15/08
• Marketers: Beware Of Blogging Simply For SEO
  Max Kalehoff, MediaPost | 5/16/08
• Power-Tweeting: 101 Everyday Uses for Twitter
  Todd Mintz, Inside CRM | 5/20/08
• Developing Tactical Knowledge on Social Media Websites: A Three-Part Strategy for DIY Marketers
  Maki, DoshDosh | 5/30/08
• The Five Essential Elements of Effective Social Media Marketing
  Brian Clark, Copyblogger | 6/5/08
• Definitive Guide to Fark and Getting Mass Traffic
  Glen Allsopp, ViperChill | 6/16/08
• Twitter: Ultimate Time Waster or Great Tool?
  Chris Winfield, 10e20 | 6/18/08
• The James Bond Guide To Twitter and Real Estate Marketing
  Mark Eckenrode, HomeStomper | 6/18/08
• A Small Blogger’s Guide to Social Media Marketing
  Steve Snell, Traffikd | 6/24/08
• How to Play the Odds Game and Win With Digg
  Skellie | 6/27/08
• Reddit, Stumbleupon, Del.icio.us and Hacker News Algorithms Exposed!
  Danny Dover, SEOmoz | 7/2/08
• What Traits Define a Social Media Marketer?
  Tamar Weinberg, Techipedia | 7/8/08
• 50 Ways Marketers Can use Social Media to Improve Their Marketing
  Chris Brogan | 7/14/08
• The Ultimate Guide To Decoding Digg Speak
  Greg Finn, 10e20 | 7/17/08
• Top 10 Ways to Get Attention on Flickr
  Thomas Hawk (on Flickr) | 7/28/08
• Introducing The Conversation Prism
  Brian Solis | 8/5/08
• Twitter Case Study of a Commercial “Non Big Brand”
  Rae Hoffman | 8/6/08
• You Might Be A Digg Spammer If…
  Greg Finn, 10e20 | 8/22/08
• My SES San Jose Presentation: Twitter for Marketers
  Andy Beal, Marketing Pilgrim | 8/22/08
• What Is The ROI For Social Media?
  Jason Falls, Social Media Explorer | 10/28/08
• Customer Service and Reputation Management the Twitter Way: A Case Study
  Rebecca Kelley, SEOmoz | 11/6/08
• The Practical Guide To Managing Social Media Overload
  Jason Falls, Social Media Explorer | 11/21/08
• How to Use Twitter as a Twool
  Guy Kawasaki | 12/2/08
• The Ultimate Social Media Etiquette Handbook
  Tamar Weinberg, Techipedia | 12/10/08
• The US Air Force: Armed with social media
  David Meerman Scott, Web Ink Now | 12/15/08
• How I became a Digg Power User with a 75% popular ratio
  ASZX.net | 12/24/08
• Building an Effective Business Profile on Twitter
  Michael Gray, TwiTip | 12/31/08

This is a post from SEMMYS.org.

Social Media – All 2009 Nominees

The Social Media Manual: Read Before You Play
Muhammad Saleem, Search Engine Land | 11/20/07

Congratulations to our winner! Here’s a choice bit from the winning post:

Too many people look at the popularity of a Digg or a StumbleUpon and they think that they absolutely have to sign up for them to succeed. But if you plan on using a site strictly to promote your site or content or that of your clients, don’t sign up, because the social web is certainly not for you. You might be able to call in enough favors or spam enough people to get a few stories popular at first, but you’re going to lose in the long-run.

Runners-Up

The top two runners-up in public voting were:

1. Social Media’s Direct Influence on Search Engine Ranking
   Loren Baker, Search Engine Journal | 8/31/07
2. The Future of Communications – A Manifesto for Integrating Social Media into Marketing
   Brian Solis, PR 2.0 | 6/11/07

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

This is a post from SEMMYS.org.

Social Media – 2008 Winner

The Finalists

• Strategies for organizing your Corporate Social Media Program (Starting internally first)
  Jeremiah Owyang, Web Strategy by Jeremiah | 4/23/07
• The Future of Communications – A Manifesto for Integrating Social Media into Marketing
  Brian Solis, PR 2.0 | 6/11/07
• Social Media’s Direct Influence on Search Engine Ranking
  Loren Baker, Search Engine Journal | 8/31/07
• The Social Media Manual: Read Before You Play
  Muhammad Saleem, Search Engine Land | 11/20/07
• It’s The (Other) Algorithm, Stupid! Understanding DiggRank
  Muhammad Saleem, Search Engine Land | 11/28/07

Congratulations to each finalist! Please grab a finalist badge and let your readers know that public voting on the finalists has begun.

Here’s How to Vote

Now it’s your turn to choose a winner! Please read each article above and decide which one you feel is the best. When you click below, you’ll be able to vote in this category only. To vote in other categories, please visit the pages listing those finalists. Voting is open now, and will close at end-of-day on January 30, 2008.

VOTE NOW IN THIS CATEGORY (link will open in a new window)

This is a post from SEMMYS.org.

Social Media – 2008 Finalists

• Why Online Video is good for your Corporate Executives and How to Deploy
  Jeremiah Owyang, Web Strategy by Jeremiah | 1/20/07
• Social Media – Under the Microscope
  Matt Bailey, SiteLogic | 1/24/07
• How to Use StumbleUpon for Your Business: The Definitive Guide
  Tamar Weinberg, 10e20 | 2/23/07
• Social Media Sites: A Handy Reference Guide
  Li Evans, Search Marketing Gurus | 3/4/07
• Rules for Adding/Editing Content and Links at Wikipedia
  Rand Fishkin, SEOmoz | 3/28/07
• 10 Secrets to Marketing with Social News Sites – Digg, Reddit, StumbleUpon and more
  Mike Volpe, HubSpot | 4/17/07
• Strategies for organizing your Corporate Social Media Program (Starting internally first)
  Jeremiah Owyang, Web Strategy by Jeremiah | 4/23/07
• YouTube Video Marketing: Ten Ways You Can Use YouTube To Promote Your Online Content
  Robin Good | 5/3/07
• Social Traffic: Useless Gossip or Powerful Word of Mouth
  Matt Bailey, SiteLogic | 5/7/07
• The Future of Communications – A Manifesto for Integrating Social Media into Marketing
  Brian Solis, PR 2.0 | 6/11/07
• Why Facebook Is Not A Viable Marketing Platform
  Muhammad Saleem, Pronet Advertising | 7/3/07
• Inside Facebook, NFO (News Feed Optimization) is the new SEO
  Justin Smith, Inside Facebook | 7/16/07
• Your Stories Never Go Popular Because Your Personal Marketing Plan Sucks
  Michael Gray, Graywolf | 7/26/07
• Web Strategy: What the Web Strategist should know about Facebook
  Jeremiah Owyang, Web Strategy by Jeremiah | 8/11/07
• Run a StumbleUpon Advertising Campaign For Your Blog
  Darren Rowse, ProBlogger | 8/17/07
• Social Media’s Direct Influence on Search Engine Ranking
  Loren Baker, Search Engine Journal | 8/31/07
• Writing for StumbleUpon: High Impact Content “Above the Scroll” in Four Easy Steps
  Muhammad Saleem, Copyblogger | 9/13/07
• Hide and Speak: Recovering from a Social Media Disaster
  Jennifer Laycock, Search Engine Guide | 9/20/07
• How to Encourage Clients to Engage In Social Media
  Lisa Barone, Bruce Clay Blog | 9/21/07
• 11 Guidelines to Social Media Success
  Eric Enge, Search Engine Watch Blog | 10/18/07
• Facebook Flyers Pro Taking Off
  Jon Mendez, Optimize & Prophesize | 10/22/07
• Facebook Expands Targeting Opportunities for Advertisers
  Sugarrae | 10/26/07
• Starting Small with Social Media: Georgia Aquarium Flickr Photogroup
  Josh Hallett, hyku | 11/9/07
• Where Do Forums Fit on a Social Network Driven Internet?
  Kim Krause-Berg, Cre8pc | 11/13/07
• 7 Ideas For Social Media And Business
  Patrick Schaber, Lonely Marketer | 11/15/07
• How Do You Value Social Media?
  Jennifer Laycock, Search Engine Guide | 11/19/07
• The Social Media Manual: Read Before You Play
  Muhammad Saleem, Search Engine Land | 11/20/07
• It’s The (Other) Algorithm, Stupid! Understanding DiggRank
  Muhammad Saleem, Search Engine Land | 11/28/07
• 50 Top Niche Social Media Sites, and Their Power Accounts
  Tanya Ferrell, Kolbrener | 12/4/07
• Using Social Profile Pages To Your Advantage
  Donna Fontenot, SEO Scoop | 12/5/07
• How to Add Content to Wikipedia the ‘White Hat’ Way?
  Carsten Cumbrowski, Search Engine Journal | 12/6/07
• The Facebook Viral Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook
  Justin Smith, Inside Facebook | 12/9/07
• A Visual Tour Through the Basics of Social Media Marketing
  Rand Fishkin, SEOmoz | 12/10/07
• Hide and Speak: Letting the Spiders Back in to Bento Yum
  Jennifer Laycock, Search Engine Guide | 12/11/07
• What Social Media Isn’t – 10 Misconceptions
  Li Evans, Search Marketing Gurus | 12/13/07
• Social Media for Your Career
  Chris Brogan | 12/19/07
• Top 3 Problems of Social Media
  Bryan Eisenberg, Grokdotcom | 12/28/07

This is a post from SEMMYS.org.

Social Media – All 2008 Nominees