SEMMYS.org

Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the SEO category is … drum-roll, please …

Search Engine Ranking Factors Version 2
Rand Fishkin, SEOmoz | 4/3/07

Congratulations to our winner! Here’s a choice bit from the winning post:

Internal Link Popularity of Linking Page within Host Site/Domain

Eric Ward
I’ve seen instances where one link from one internal page from one site resulted in page one rankings for the site being linked to.

Michael Gray
properly focused internal anchor text is very helpful once domain trust has been established.

Chris Boggs
This can backfire if gamed too ehavily and if the site has too few IBLs from other domains.

Runners-Up

The top two runners-up in public voting were:

1. Sculpting Your PageRank For Maximum SEO Impact
   Stephan Spencer, Search Engine Land | 12/20/07
2. SEO Linking Gotchas Even The Pros Make
   Andy Beard | 11/27/07

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The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the PPC category is … drum-roll, please …

Optimizing Paid Search & Landing Pages for TV, Radio and Print Advertising
Greg Meyers, SEM Geek | 12/13/07

Congratulations to our winner! Here’s a choice bit from the winning post:

Whenever your company decides to move into TV, Radio and Print advertising, don’t forget to colleborate all of your creative and messaging efforts to the web and particularly the search engines. The purpose of this entire post is to reinforce the idea that all marketers need to accommodate all efforts to all media channels. Collaborating offline and online behaviors is still evolving and the better you can “marry the two” together, the better chance you have to maximize your results.

Runners-Up

The top two runners-up in public voting were:

1. How to Lower Your AdWords Minimum Bid
   Brad Geddes, eWhisper | 4/16/07
2. (TIE) Five Common Paid Search Mistakes That Can Sink Your Campaign
   Jennifer Laycock, Search Engine Guide | 11/6/07
3. (TIE) Starting from Scratch: A Paid Search Primer
   Ryan Gibson, rkgblog | 11/20/07

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the Google category is … drum-roll, please …

Why Google Can’t Just “Dump” PageRank
Dan Thies, SEO Fast Start | 11/9/07

Congratulations to our winner! Here’s a choice bit from the winning post:

The biggest benefit of using PageRank doesn’t come in at the ranking step, it comes in at the document retrieval stage, when you’re trying to decide which of 27,438,902 documents that matched the query text are actually worth ranking. The search engine’s job at the retrieval stage is to pick 1,000 documents to rank, without losing any really important documents.

PageRank excels at this. In fact, PageRank’s role in the retrieval process is why Google’s “Supplemental Index” exists.

Runners-Up

The top two runners-up in public voting were:

1. What Is Google PageRank? A Guide For Searchers & Webmasters
   Danny Sullivan, Search Engine Land | 4/26/07
2. Google 2.0: Google Universal Search
   Danny Sullivan, Search Engine Land | 5/16/07

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the Viral Marketing category is … drum-roll, please …

Top 6 Ideas for Incredible Viral Content
Tamar Weinberg, Techipedia | 10/29/07

Congratulations to our winner! Here’s a choice bit from the winning post:

Viral content is what people bookmark. Viral content is what people talk about. Viral content can spark memes. Viral content is the foundation for linkbait. Indeed, viral content is a wonderful concept and especially important when you’re looking for traffic or attention. But if you’ve never traversed along the road to viral content, where can you get started? What is makes good viral content?

Runners-Up

The top two runners-up in public voting were:

1. Viral Marketing is NOT the Same as Word of Mouth
   Jennifer Laycock, Search Engine Guide | 10/19/07
2. Publicize Your Publicity to Create Successful Viral Marketing Campaigns
   Aaron Wall, SEO Book | 11/28/07

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the Link Building category is … drum-roll, please …

Help! I’m New, I Need Links, What Can I Do?
Debra Mastaler, The Link Spiel | 9/29/07

Congratulations to our winner! Here’s a choice bit from the winning post:

- Locate the prominent bloggers in your niche and start adding to the industry by commenting on their views. Don’t be obnoxious and don’t do it everyday. Join their community and they’ll join yours. (cost - free)

- Be sure to incorporate an incentive-to-link program in all your external correspondence such as autoresponders, confirmation emails, reminders etc. (cost free)

- Create a corporate blog and invite bloggers, journalists, and your customers to contribute. Continually promote the site and it’s writers and in turn, they’ll support your site by linking to it. Don’t forget to add an RSS feed as well. (cost free to low)

Runners-Up

The top two runners-up in public voting were:

1. Andy Hagans’ Ultimate Guide to Linkbaiting and Social Media Marketing
   Andy Hagans, Tropical SEO | 2/5/07
2. Revealing your Competitor’s FULL External Relevance Profile – One of my best kept secrets
   Hamlet Batista | 10/17/07

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the Local Search category is … drum-roll, please …

Anatomy & Optimization Of A Local Business Profile
Chris Silver Smith, Search Engine Land | 12/17/07

Congratulations to our winner! Here’s a choice bit from the winning post:

Rating values have become one of the most important factors for achieving rankings in various local search engines, so you shouldn’t ignore them. Ask your particularly pleased customers to rate your business online in each of the major directories and local search engines. Some rating services allow you to respond to specific complaints or negative statements—do so. If you suspect that a competitor has falsely stacked the deck against you, complain to the company hosting the reviews and request that they look into it.

Runners-Up

The top two runners-up in public voting were:

1. Local Search Interviews, Information, and Resources
   Michael Gray, Graywolf | 2/5/07
2. When Might Google Show Local Search Information in Web Search Results?
   Bill Slawski, SEO by the Sea | 8/12/07

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the Blogs & Blogging category is … drum-roll, please …

The Blogger’s Guide to SEO
Aaron & Giovanna Wall, SEO Book | 11/25/07

Congratulations to our winner! Here’s a choice bit from the winning post:

If another blog links to you, how much should Google trust that link as a vote to help your site rank better? Do any popular and trustworthy blogs link to that site? How many people subscribe to their RSS feed?

While services like Bloglines or MyBlogLog are able to answer some of these questions, Google can answer them more precisely than any other company.

Runners-Up

The top two runners-up in public voting were:

1. Must-Read Search Marketing Blogs
   Lee Odden, Online Marketing Blog | 1/3/07
2. The 10 Second Rule: How to Write for Diagonal Readers
   Muhammad Saleem, Copyblogger | 6/18/07

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the Reputation Management category is … drum-roll, please …

Buzz Monitoring: 26 Free Tools You Must Have
Andy Beal, Marketing Pilgrim | 8/27/07

Congratulations to our winner! Here’s a choice bit from the winning post:

While many large companies will enjoy the peace of mind that comes from having a company track their reputation for them, the rest of us need something a little less expensive–or better yet, free!

We’ve compiled a list of twenty six buzz monitoring tools that are free of charge. Use these tools to keep track of your company reputation or even spy on your competition!

Runners-Up

The top two runners-up in public voting were:

1. Own Your Google Reputation with these Ten Suggestions
   Andy Beal, Gooruze | 10/2/07
2. Using Social Media To Help Manage Online Reputation
   David Wallace, SearchRank | 10/23/07

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the Small Business category is … drum-roll, please …

Branding For Small Business And Bloggers
Steven Bradley, TheVanBlog | 8/28/07

Congratulations to our winner! Here’s a choice bit from the winning post:

Anytime, no matter how seemingly small, you do something in public, people will form opinions of you and make associations with your brand. Everything you do affects your brand. That’s why consistency is important. Consistency reinforces your brand. Conflicting messages tear it down.

As a blogger every post you write is a branding opportunity. Your blogging voice becomes a large component of your brand. Do you give good advice? Do you have something interesting to say? Do you point your readers to quality information?

Runners-Up

The top two runners-up in public voting were:

1. Small Businesses And Social Media
   Chris Brogan | 11/28/07
2. 9 Simple Ways for Small Businesses to Leverage Social Media
   Todd Emaus, Stone Interactive | 11/13/07

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!

Let’s skip the corny, canned jokes and the awkward moments at the podium and just open the envelope, shall we? Ladies and gentlemen, the winner of the 2008 SEMMY Award in the Social Media category is … drum-roll, please …

The Social Media Manual: Read Before You Play
Muhammad Saleem, Search Engine Land | 11/20/07

Congratulations to our winner! Here’s a choice bit from the winning post:

Too many people look at the popularity of a Digg or a StumbleUpon and they think that they absolutely have to sign up for them to succeed. But if you plan on using a site strictly to promote your site or content or that of your clients, don’t sign up, because the social web is certainly not for you. You might be able to call in enough favors or spam enough people to get a few stories popular at first, but you’re going to lose in the long-run.

Runners-Up

The top two runners-up in public voting were:

1. Social Media’s Direct Influence on Search Engine Ranking
   Loren Baker, Search Engine Journal | 8/31/07
2. The Future of Communications – A Manifesto for Integrating Social Media into Marketing
   Brian Solis, PR 2.0 | 6/11/07

The winner and runners-up are welcome to grab the appropriate badge — we have a badge for both winners and runners-up.

How the Voting Ended

Here’s a look at how each finalist fared in the public voting:

Thanks to all who voted, and congrats again to the winner, runners-up, finalists, and all nominees. We look forward to reading your acceptance speech soon!